Case Study

Modern Website and Signup Wizard Transform 17-Year Expertise into Scalable Shopper Acquisition for Mystery Shopping Brand

The Win

Turning Caution into Confidence

40% Increase in Shopper Applications – Streamlined flows attracted more skilled, motivated mystery shoppers.
Increase in Shopper Applications
40% Increase in Shopper Applications – Streamlined flows attracted more skilled, motivated mystery shoppers.
35% Quality Boost – Improved engagement led to sharper insights and better feedback.
Quality Boost
35% Quality Boost – Improved engagement led to sharper insights and better feedback.

Robert’s legacy now has the digital presence it always deserved—and this time, it’s done right.

Industry:

Mystery Shopping & Feedback Collection

Robert’s legacy now has the digital presence it always deserved—and this time, it’s done right.

The Story So Far

From Missed Opportunities to Market-Ready

When Robert first came to us, he had been burned—twice. Failed attempts at modernizing his site left him cautious and understandably skeptical. But behind that hesitation was nearly two decades of unmatched expertise just waiting to be showcased.

We gave his business the stage it deserved:  

  • A modern website that finally reflects 17 years of industry authority.  
  • A streamlined shopper signup wizard—cutting out the friction and bringing in the right people fast.

The result? A thriving pool of quality shoppers and a website that now works as hard as he does.

The Challenge

Rebuilding Trust, Digitally and Personally

  • This wasn’t just a redesign—it was reputation rehab. After multiple failed website projects, Robert was done rolling the dice.  
  • Our challenge? Break through the hesitation, build real trust, and deliver results—flawlessly.
  • Oh, and do it while untangling 17 years of outdated workflows and creating an intuitive shopper experience that actually worked.

The Breakthrough

Clarity, Confidence & Conversion

We started small—focusing first on the custom shopper portal. By keeping things transparent and delivering exactly what we promised, trust grew.  

From there, we tackled the big one: the full website overhaul. We crafted:

  • A modern, sleek website —positioning the brand as an industry leader.
  • An intuitive shopper wizard—making applications easy, fast, and relevant.
  • Better flows, smarter UX—because good design should feel effortless.

No grey areas. No over-promising. Just clean execution.

Tech Stack

The Engine Behind the Experience

This wasn’t just a website refresh—it was a digital transformation. By rebuilding on a strong, future-proof foundation, we turned an outdated platform into a high-performing lead magnet that now drives real results.

Wordpress

At its core, WordPress provided a rock-solid foundation—offering the perfect balance of flexibility and reliability while ensuring scalability for future growth. With its vast ecosystem and ease of content management, it laid the groundwork for a seamless digital experience.

Elementor

To bring this vision to life, Elementor delivered an intuitive, no-code design approach, allowing for sleek, responsive layouts that were easy to manage and update. WP Rocket ensured that speed was never an issue, optimizing load times to keep users engaged and the experience friction-free.

Wordfence

Wordfence locked in security, safeguarding data with enterprise-grade protection and real-time monitoring. And because visibility was key.

Yoast SEO

Yoast handled SEO, fine-tuning the site to rank higher, attract more leads, and convert visits into meaningful actions.

Increase in Shopper Applications
40% Increase in Shopper Applications – Streamlined flows attracted more skilled, motivated mystery shoppers.
Quality Boost
35% Quality Boost – Improved engagement led to sharper insights and better feedback.
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More Shopper Applications
Better Service Quality
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The Win

Turning Caution into Confidence

Increase in Shopper Applications
40% Increase in Shopper Applications – Streamlined flows attracted more skilled, motivated mystery shoppers.
Quality Boost
35% Quality Boost – Improved engagement led to sharper insights and better feedback.
40% Increase
35% Boost

Robert’s legacy now has the digital presence it always deserved—and this time, it’s done right.

Testimonials That Inspire

Hear directly from those who’ve experienced the BlackDot difference

Artem K
Client Strategist
We have worked with blackdot on dozens of small and large Wordpress website. The experience has been amazing from the start of taking time to understand the client and scope to great communication and execution of all projects. I know that we are working with experts 100%
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Martina
Project Manager
I used Blackdot Technologies for WordPress website development, and I'm pleased with the outcome. Their team's expertise was evident as they delivered a well-crafted site on schedule. What I appreciated most was their practical advice and recommendations, demonstrating a good understanding of the field. Communication was smooth, and the overall experience was reliable. I recommend them for straightforward and reliable WordPress development.
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Daun Jacobsen
Fyrefly Group
Mohsin was very professional and great to work with. He is very detail-oriented and pointed out issues outside the scope of work. The final project was delivered well before the delivery date as well. We will be using Mohsin for our future projects. Thank you, Mohsin!
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Pierre-Alexandre Caron
enigma-tic
Jimmy is attentive, diligent and thorough. His communication is excellent and he does a great job at setting expectations while going over and beyond in his deliverables.
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Alina Pinsky
UMCA Rich Tree Academy
Mohsin and his team are very talented. They recreated my Joomla site to a WP site in an efficient, smooth, and flawless way. I have already received so many compliments on this site. His team is timely, communication is good and the final product is great. I highly recommend working with him.
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Ryan Leisure
Polaris Webmasters
Excellent work from Umer, as usual! I have used him several times, and he is always fast and efficient. He is truly a master of Shopify.
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Racheal Govender
CEO
I highly recommend Umer! He is professional, friendly and very helpful. For the project he worked on he always went beyond what was required and produced excellent results. The turnaround time was very quick. His knowledge and guidance has helped created a really great site and I frequently get compliments on the design of the site.
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Michael Morrison
Cloudlink Ltd
Very helpful and on schedule. Very fast response to requests.
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Mark Shesser
Manager
Amazing experience working with Umer. He was accessible, fun to work with, and a total expert/pro at what he was doing, which made my job easy. I will 100% be working with him again and cannot recommend him high enough.
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Michael Schwengel
Summarizing Mohsin's outstanding service to our organization into a paragraph seems like an impossible feat. He has been absolutely critical in helping our organization grow, and is the definition of a team player. With a forward vision, Mohsin is constantly striving to improve both himself and others, all the while maintaining a kind, friendly disposition. His grasp of advanced technical concepts, higher business objectives, and interpersonal relationships is excellent. A pleasure to work with!
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Max Lefèvre
Nutrisolutions
Awesome work from Black Dot Technologies, they are professional and their understanding of my needs is on point. Nothing to say about the tech, Liquid, JS, HTML, CSS, the code is clean!
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Mersija Becirovic
Founder/CEO/Luxe Hospitality Staffing
I've worked with Mohsin and his team on my website and other design projects. He delivered exceptional service and was always flexible with changes. I would highly recommend this company.
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Ndihokubwayo Kizito
Parabolum Consulting
I recently worked with Black Dot Technologies on a website project, and I couldn't be happier! They were professional, responsive, and truly understood my vision. The design is sleek and user-friendly, making it easy for my clients to navigate. Highly recommend their services for anyone looking to enhance their online presence!
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Adam Cumas
Founder/Creatiflo
I recently worked with Black Dot Technologies for my website project, and the result was phenomenal! They were professional, responsive, and understood my brands vision. The design is clean and user-friendly, highly recommend!
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Matt Meyer
Director of Sales Operations/GWG
Mohsin Johar and his Black Dot team were easy to work with and their collaboration, creativity, and understanding our user story helped us create a powerful, well-designed portal. Their exceptional continued service and support helped us optimize and built out more versions as our business grew. The most powerful tool that we still use today is the Illustration calculator they built to help our advisors show their clients sample investments.
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Tina Feigal
Manager
I’m a parent coach in Minnesota, US, and I can’t tell you how fabulous it was to work with Mohsin! You cannot go wrong with this company, seriously.
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Balazs Monos
Business Analyst
I collaborated with Black Dot Technologies on an internal project. The team is professional, communicative, precise, and are top experts in their fields. Looking forward to working with Mohsin again!
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Leeza Ochsner
CEO/Freshly Brewed Copy
As a copywriting studio, we rely strongly on having trusted partners who share our passion for bringing copy to life and transforming brands into memorable experiences. And Black Dot Technologies has been one of our long-standing partners we can always count on to provide strategic and smart website solutions that deliver real results for our clients.
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Joni Walton
Danlee Medical
We hired Black Dot to re-design and change our website platform. It was a long road due to Covid interruptions and all the issues that came along as a result. Our website is now up and running and Black Dot stuck with us through all of it. Black Dot is still working very closely with us to insure we are satisfied and things are running smoothly. I would recommend their services and everyone involved in our project.
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Nick Bonanno
CEO/Co-Founder/Hub Media Marketing
A project that turned into the most successful product still operating today with the help of Black Dot and its team. The dedication of the Black Dot team to delivering quality on time and understanding the requirements in and out is what is made Txt Collector, an automatic payment reminder software, an easy feat to achieve.
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Ben Schwengel
International Operations Director/InterlogUSA
After some unsatisfactory attempts by other software and web development firms, Interlog USA met for a consultation with BlackDot and was quickly assured that they understood our product and intentions. Their first software product was completed on schedule and its success encouraged us to undertake larger, more complex projects. I recommend BlackDot to any company that needs a partner in revitalizing their existing software or website with something modern, user-friendly, and highly efficient.
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Kari Larson
Owner/Co-Founder/Agency Models Talent
Agency Models and Talent, a 22-year-old company in Minneapolis, saw a game-changing transformation with Black Dot Technologies under Mohsin’s leadership. They developed an innovative website that drastically improved database search efficiency and marketing capabilities while delivering a stunning design. Mohsin is a reliable problem solver, responding promptly at any hour and even assisting beyond his scope. I highly recommend him and Black Dot Technologies for web development.
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Robert Countryman
CEO, Nsite Inc.
The upgrades from Black Dot Technologies LLC helped us save significant time and money during our business growth. Their consistent communication kept us informed every step of the way. We truly appreciated their support and professionalism throughout the project.
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James Olm
Founder/Emerald Green Productions
Black Dot Technologies LLC delivered a user-friendly site that both the client and users appreciated for its easy navigation. The team was professional, reliable, and open to feedback throughout the project. Their strong communication and timely execution brought the client’s vision to life.
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